Erin Gibbens

Business Coach & Marketing Strategist

Anti-hustle business coach for working moms who are ready to trade burnout for balance and grow a business that fits their life.

Take the QUIZ: What Type of Business is Right for You?

Not sure where to start with your business idea?
Take my 👆free quiz👆 to discover which type of online business fits your life best. And get personalized next steps to help you start with confidence.

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You need Lesspectations.

Each week, you’ll get one simple, realistic step from a business coach and marketing strategist who helps women create a business that fit their life.

No hustle. No overwhelm. Just clarity, encouragement, and practical marketing strategy for women-owned small businesses and new female entrepreneurs who want to create sustainable growth.

Because growing your business shouldn’t mean sacrificing your sanity!

👉 Subscribe to Lesspectations. It's your weekly permission slip to do less, grow intentionally, and learn proven strategies from a fellow mom entrepreneur who’s been where you are.

Read My Blog: Create a Life You Love

Sign up for: Lesspectations: The Business Newsletter for Entrepreneur Moms 
Learn how to start an online digital product business that works for you, so you can prioritize your family and your life. 

Recent Blog Posts

7 Common Mistakes New Entrepreneurs Make (and How to Avoid Them)

Recurring Income vs. A One-Time Sale: How Digital Products Actually...

What Is a Digital Product?

3 Steps to Start an Online Business That Actually Supports Your Life

Curated Content

This content 👇 is not my mine, but it's worth the read/watch.

"Women in leadership are leaning out (and into a better job)"

by Rani Molla