Start a business that works with your life, not against it.
No hustle. No overwhelm. No mom guilt.
👇 Take my free quiz:
What kind of online business is right for you?
What if you could make steady income doing work that actually fits your life?
You’ve done everything “right.” You built your career, juggled the demands of life and motherhood, stayed dependable. But you’re done with burnout, uncertainty, and depending on someone else for your security.
It’s hard to ignore that tug for something more flexible, more authentic to you.
If you’ve ever thought, “I just need a clear path to building a business and someone who gets it,” you’re in the right place.
You can build a business that gives you freedom, income, and stability... even in an uncertain world.
You bring the idea. I’ll provide the strategy, structure, and support to help you grow a business that gives you the freedom and stability you crave.
You don’t need more hours in the day, a huge following, or to have everything figured out. You just need a simple way to start your entrepreneurial journey.
If you’ve been sitting on an idea, unsure where to start or afraid of taking on too much, you’re not alone.
I’m Erin Gibbens, an anti-hustle business coach and marketing strategist for women who are ready to leave behind the corporate chaos and create a business of their own that truly fits their life.
I help women and female-identifying entrepreneurs turn their idea into a sustainable business ... one step at a time, with structure, support, and accountability that feels doable.
Because you don’t need a perfect plan.
You just need a starting point and someone in your corner.
Ready to Take the First Step?
You don’t have to Google your way through starting a business or rely on trial and error.
👉 START with my FREE Quiz to learn what kind of business is right for you?
When you take the quiz, you’ll also get my weekly newsletter, Lesspectations, where I give you one simple business or marketing step and a mindset shift to help you move forward with clarity and confidence.
👉 Then, set up a time to talk with me about a strategy to start a business that works for your life.
The Strategy Call is free. It's not a sales call. I just help you think through your idea to decide the best next step. I genuinely want to help as many new entrepreneurs as I can by providing a thoughtful, supported place to start.